As the Art Director at Girl Skateboards I had to opportunity to work on a very special project earlier this year. As a film and analog enthusiast the Kodak brand has always held a special place in my heart. I’m happy to share images from the recently released Kodak collaboration we worked on at Girl Skateboards.
When we first began talks with Kodak it was important to me that we did our absolute best to respect each brands identity and create something unique; something that neither brand could do without the other. Luckily Kodak approached our initial concepts with open minds and allowed us room for play. The back bone of this collaboration relied on the film-making piece of the project. We were able to get our hands on a prototype of Kodak’s new Super 8 camera and shoot a ton of film during a road trip in the Pacific Northwest. Most of the graphics in the collection were inspired by the new Super 8 and Kodak’s brand refresh, although we managed to sneak in a little heritage! Have a look at some of the images below and the Super 8 short film shot and cut by the team at Crailtap.
A collaboration between Kodak and The Girl Skateboard Co. celebrating skateboarding, Girl’s rich filmmaking history, and Kodak’s new Super 8 camera. More information at girlskateboards.com/kodak. Lifestyle and action photographs by Joe Brook.